No Products in the Cart
Super Strength Castor Oil
Hyaluronic Moisture Booster
Pre-Shampoo Hair Mask
Many luxury skincare brands talk about hyaluronic acid and the benefits it has for hydration and anti-aging. We’ve discovered ...Read more
Hydrators work to increase the water content of the skin and hair. These target dehydrated skin and hair (THE MOST Hyaluronic ...Read more
The KEY to healthy, LUSCIOUS locks!Read more
We believe all hair should be catered to, including all the kinks, coils, and curls that are often overlooked in the beauty industry. As a Black-woman owned brand with a team of Black women creating the magic behind the scenes, we are working to fill in the gaps for women with every type of beautiful hair texture. We want you to the The Most for confident, beautiful hair.
Black woman owned and led, our team knows exactly what products you need to love on your beautiful coils and kinks
We focus on providing tech-forward hair tools and serums that address all textured hair types
Our products are manufactured with all kinks, coils, and curls in mind (especially 4C!)
Each of these products are now permanent staples in my wash day routine. I feel like my hair has gotten softer and more moisturized after each use.
This set has everything I need to ensure that my hair is properly moisturized. I have curls have never popped like this before!
This is everything I've ever needed for my curls. I always thought that frizz was something that I just had to deal with, but I'm wrong! The Hyaluronic Moisture Booster is by far my favorite, but all are now necessities for me and my daughter! THE MOST has transformed our wash day.